Camera obscura film series banner
![film banner.png](https://static.wixstatic.com/media/9cbebe_a759fa4ec57c44c5a8b518d69a8b6fbc~mv2.png/v1/crop/x_0,y_199,w_1182,h_428/fill/w_1002,h_356,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/film%20banner.png)
Design process
I was commissioned to create a promotional Email banner for the weekly film screening and discussion at Whitman College.
Preferences:
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delightful
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goes well with all the styles of the films being showed
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light
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simple but not too minimal
Film theory
Academic
Art film
Email banner
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Brainstorming
Since all the films are from the 20th century. I decided to include some pertinent visual elements that define the genre of films of their event.
Vintage/old film: Film tape roll, film camera
Index feeling: recreating the representational scene on each film tape
Tools: Procreate, Photoshop
Color themes: To correlate better with the film posters, I decided to use some of the key colors from the posters directly.
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Visual elements
![retro_19_vray_01.jpg2bb0417a-5cee-4be0-b](https://static.wixstatic.com/media/9cbebe_e48679b95a1044faa75340c07cad8f14~mv2.jpg/v1/fill/w_73,h_73,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/retro_19_vray_01_jpg2bb0417a-5cee-4be0-b.jpg)
![filmroll.jpg](https://static.wixstatic.com/media/9cbebe_b9e9c9e0a73540c2bb3a792563ec9611~mv2_d_1548_1240_s_2.jpg/v1/fill/w_69,h_55,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/filmroll.jpg)
![shutterstock_281305e.jpg](https://static.wixstatic.com/media/9cbebe_05ddfe2def494e11adc704638268cb78~mv2.jpg/v1/fill/w_75,h_56,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/shutterstock_281305e.jpg)
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Color palette
![51uwG4llwtL.jpg](https://static.wixstatic.com/media/9cbebe_4d7dbf5262424eaa8d6b2039b136dce5~mv2.jpg/v1/fill/w_79,h_113,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/51uwG4llwtL.jpg)
![Screen Shot 2019-03-23 at 4.28.13 AM.png](https://static.wixstatic.com/media/9cbebe_eaa7c9449f0b4b6d9a17144fa3c4dbd6~mv2.png/v1/fill/w_196,h_299,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Screen%20Shot%202019-03-23%20at%204_28_13%20AM.png)
![Screen Shot 2019-03-23 at 4.27.34 AM.png](https://static.wixstatic.com/media/9cbebe_df13cff19e1d4e12ad5e5c7b0b4b7d24~mv2.png/v1/crop/x_0,y_11,w_460,h_683/fill/w_51,h_75,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screen%20Shot%202019-03-23%20at%204_27_34%20AM.png)
![Screen Shot 2019-03-22 at 11.28.31 PM.pn](https://static.wixstatic.com/media/9cbebe_21781d99664548bb9dc368ff51e9bf71~mv2.png/v1/fill/w_78,h_113,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screen%20Shot%202019-03-22%20at%2011_28_31%20PM_pn.png)
The colors extracted seemed to be too dark and not vivid enough. So I edited each color code, making them appear less pastel, and adding more contrast.